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experience mapping

Experience mapping: a tool for improving personalisation

Why companies need to use experience mapping In a fiercely competitive marketplace, regularly improving the customer experience is critical. Companies are looking for an integrated approach to increase loyalty and encourage customer interaction. In this context, experience mapping is an effective tool for identifying and capturing key customer interaction points. An experience map visually represents…

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social media automation services

Social media automation: managing accounts in a single system

Social media automation: the power of dedicated services Social media automation allows you to manage platform activities, schedule different actions and perform operations automatically. There are specific services that simplify the processes of publishing and interacting with users. They also provide tools for analysis, tracking audience activity and their reactions to specific posts. Automation services…

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