SMIC Corporation invests in the construction of a new plant

Semiconductor manufacturer SMIC plans to expand its capacity The current problem for electronics manufacturers is the shortage of semiconductors. And it has reached an international level - a number of countries are introducing measures to stimulate the industry. First of all, this concerns the construction of plants for chip production. Individual companies are also working…

29.11.20210Comments

ByPress secretary

MARKETING AND BRANDING

Key stages of branding: how to develop a unique style for the company

Stages of branding: sequence of actions in brand development Branding is the creation of a company image that will be remembered and attract potential customers. The main component is the development of a brand or trademark and an original, concise name. The importance of this does not need to be explained, just think of famous…

Startup Revolut became the most expensive fintech project in the UK

Startup Revolut received $800 million in funding British startup Revolut held another round of financing, which resulted in it becoming the most expensive in the country. The company received investments of $800 million, and its valuation rose to $33 billion. The startup showed a six-fold increase in value since the previous round. This interest in…

22.11.20210Comments

ByPress secretary

MARKETING AND BRANDING

How IT company branding works: the benefits of building an image

IT company branding as one of the ways to succeed Some IT companies fully concentrate on the creation of the product, without paying due attention to their image and identity on the market. This approach is not always the right one, and in some cases it limits business development. And even if a company is…

Startup Mollie received an investment of $800 million

Mollie became the third largest fintech unicorn in Europe The Mollie payment project held another round of financing, as a result of which it received $800 million. Thanks to this, its valuation rose to $6.5 billion, making the startup the third largest unicorn in the fintech sector in Europe. Mollie was founded in Amsterdam by…

New chip technology will be used in Apple and Intel products

TSMC chip technology: benefits for Apple The new chip production technology developed by Taiwan-based TSMC is being tested at Apple and Intel facilities. If testing is successful, mass production of 3nm chips will begin in the second half of 2022. New chips from TSMC are made by an innovative solution, which allows you to reduce…

Why chip production is struggling in the world: How to solve the problem

Chip production in the U.S.: a proposal from the authorities to stimulate the industry The U.S. government is considering options that would increase chip production. One of the proposals in this matter is the introduction of incentives for investment in the segment. It should be noted that at the end of 2020 there was a…

18.10.20210Comments

ByPress secretary

MARKETING AND BRANDING

Marketing technologies: what mistakes companies make when using them

Marketing technologies: when innovations harm rather than help Marketing technologies are important and effective tools for business development. Thanks to the use of various algorithms and the analysis of data sets, it is possible to significantly improve and facilitate the work of specialists. The potential of innovative technologies in marketing is proven by figures: 70%…

Startup Wise became the first European IT company to launch an IPO

Wise has made a direct listing on the stock exchange in London Wise held an initial public offering on the London Stock Exchange, the first direct listing for the European IT market. The UK-based payment service was valued at $11 billion, making its founders billionaires. That amount is more than double Wise's capitalization after another…

Lumen Technologies became a partner of Microsoft Corporation

Lumen Technologies and Microsoft will combine the capabilities of their platforms Lumen Technologies announced the beginning of cooperation with the IT giant Microsoft. The companies plan to combine the experience of their best developments into a single product. The basis will be the Microsoft Azure platform, into which Lumen Edge Computing solutions will be integrated.…

07.10.20210Comments

ByPress secretary

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