Marketing strategies: options of tools to increase sales
The success of a business, its development and competitiveness largely depend on properly organized marketing activities. The importance of such a department in a company of any orientation cannot be questioned. However, the results of its work do not always live up to expectations, and the reason…
Sweden's Silicon Valley: the success of local startups and the role of the government
Klarna, a Swedish fintech company, has made a splash on the European market. It had the largest listing in the region, and the startup's founder believes that government support played an important role in its success. Sebastian Siemiatkowski says that if…
NS1 introduced the NetBox Cloud managed startup service
NS1 announced a new development - NetBox Cloud in the SaaS version. It is a managed startup service, which facilitates implementation and process management. The new solution makes it possible to run operations more efficiently using cloud software.
NetBox is quite a popular tool for automating network…
Semiconductor manufacturer SMIC plans to expand its capacity
The current problem for electronics manufacturers is the shortage of semiconductors. And it has reached an international level - a number of countries are introducing measures to stimulate the industry. First of all, this concerns the construction of plants for chip production. Individual companies are also working…
Stages of branding: sequence of actions in brand development
Branding is the creation of a company image that will be remembered and attract potential customers. The main component is the development of a brand or trademark and an original, concise name. The importance of this does not need to be explained, just think of famous…
Startup Revolut received $800 million in funding
British startup Revolut held another round of financing, which resulted in it becoming the most expensive in the country. The company received investments of $800 million, and its valuation rose to $33 billion. The startup showed a six-fold increase in value since the previous round.
This interest in…
IT company branding as one of the ways to succeed
Some IT companies fully concentrate on the creation of the product, without paying due attention to their image and identity on the market. This approach is not always the right one, and in some cases it limits business development. And even if a company is…
Mollie became the third largest fintech unicorn in Europe
The Mollie payment project held another round of financing, as a result of which it received $800 million. Thanks to this, its valuation rose to $6.5 billion, making the startup the third largest unicorn in the fintech sector in Europe.
Mollie was founded in Amsterdam by…
TSMC chip technology: benefits for Apple
The new chip production technology developed by Taiwan-based TSMC is being tested at Apple and Intel facilities. If testing is successful, mass production of 3nm chips will begin in the second half of 2022.
New chips from TSMC are made by an innovative solution, which allows you to reduce…
Chip production in the U.S.: a proposal from the authorities to stimulate the industry
The U.S. government is considering options that would increase chip production. One of the proposals in this matter is the introduction of incentives for investment in the segment.
It should be noted that at the end of 2020 there was a…