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testing blockchain technology

China begins testing blockchain technology

China starts testing blockchain technology in selected zones China is actively implementing blockchain technology, and it is doing so at the state level. According to the authorities, the innovation should increase the efficiency of digital processes and improve their security, which is especially important given the increased number of cybercrimes. The country's line ministry has…

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integrated marketing

Integrated marketing as an effective tool for product and company promotion

Integrated marketing: the key components of the strategy Today's world is fast-paced. Customer needs are growing, and the market does not always have time to fully meet them, resulting in increased competition. Companies are forced to adopt different approaches to retain and attract consumers, and integrated marketing shows good results in this case. It is…

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Investments in cybersecurity

Investments in cybersecurity have reached an all-time high in the history of the sector

Investors actively increase investments in cybersecurity According to market analysis, investments in cybersecurity reached record levels last year. The total volume of M&A contracts in this sector amounted to $77.5 billion.  The year 2021 was the most successful for the cybersecurity sector in its history, with a huge number of deals, including mergers and acquisitions.…

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